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Who issues (sells) ETFs?

ETFs are issued by investment management companies like BlackRock, SPDR, Vanguard, Invesco, and others. These companies create ETFs based on styles, themes, or objectives they think investors are looking for.

Investment advisory firms and brokerages usually allow investors to purchase ETFs within their platform.
Stash is a platform that is making buying stocks and ETFs from different firms easier.

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